Michigan QR Code Services from ajac Web Design

Charles Daniels - Monday, July 29, 2013

(Transcript of video)

WHAT ARE QR CODES?

QR codes are quick response codes, and they're everywhere now.  They started off as a tracking tool for inventory but they've evolved into a lot more.  You can find them on everything now days - from pizza boxes to drinking cups.  They're all over the place.  Mostly they link to websites, that's what these things do.  Link to menu pages and things like that, but they can be used for a whole lot more.  They can be used for business information, phone numbers, newsletters, sending e-mails, getting directions, liking Facebook pages and all kinds of different implementations.

HOW TO IMPLEMENT QR CODES

The main problem with QR codes is this - people have no idea how to implement them.  They just slap them on the side of the product, send them out, and hope for the best.  What they run into, the problem is, that they all look the same.  When people are out there  passing by a hundred of these a day and they're all just black bar codes - they become blind to them.  What people don't realize is that they're extremely customizable. You can change the colors on them, insert images into them, you can even do some really crazy things if you understand how the data is stored in them and what the scanners are looking for.  If you have that kind of knowledge you can do some amazing things with QR codes - we have that knowledge.

QR CODES FOR YOU 

QR codes can be catered to your business and if done right can turn into a compelling call to action.  You can also build tracking into the actual code so that when they're scanned you know where that visit is coming from.  You know where you are getting the best results from.  This can be an extremely powerful tool in your marketing campaign.

FOR MORE INFORMATION

If you are interested in learning what QR codes can do for your business click the link below in the description of this video and see what ajac Web Design can do for you.  QR codes aren't just for big businesses.  Leave us a comment and tell us if you liked our video!  Or come talk to us on our Facebook Fan Page . By Charles Daniels